Skip to main content

Digital Trends may earn a commission when you buy through links on our site. Why trust us?

Samsung unveils pricing and preorder details for its 2024 OLED TVs

Since we got a look at the new lineup of Samsung’s 2024 TVs at CES 2024 earlier this year, we’ve been waiting with anticipation for pricing and availability details of its OLEDs to be released. Well, that day has arrived, with the Korean electronics giant announcing that its two flagship OLEDs, the S95D 4K OLED and the S90D 4K OLED, are available for preorder starting today and will start at $2,599 and $1,999, respectively.

Samsung’s 2023 quantum-dot OLEDs were, and still are, some of the best TVs we’ve ever seen. QD-OLED’s superpower is its ability to deliver OLED-like black levels as well as some stunning QLED-level brightness; all indications point to this year’s crop maintaining this standard and then some. This year’s crop does indeed include QD-OLED models, but it should be noted that, depending on the size and model, some of its 2024 OLEDs will use LG Display’s WOLED panels instead.

For this year, Samsung’s flagship S95D OLED will come in 55-, 65-, and 77-inch models, but as we saw at CES, one of its new tricks is that it features what Samsung is calling OLED Glare Free tech, which does what it suggests – significantly reduces screen glare while maintaining color and brightness, even at sharp viewing angles. Glare Free is not a feature shared by the S90D, however.

Additionally, not only is the 2024 S95D the brightest of Samsung’s OLEDs, but it benefits from the higher-end OLED HDR Pro (with support for HDR10, HDR10+, and HLG) that delivers a range of Pantone-validated colors, and features connectivity by way of the company’s One Connect Box so you can keep your cables and wires at bay.

On the audio front, the S95D features a bigger and louder 70-watt 4.2.2 channel sound system (when compared to the S90D) that supports Dolby Atmos and Object Tracking Sound+.

Only a slight step down is the S95D’s more modest sibling, the S90D. At $600 less (for the 55-inch model), it shares many of the same features as the S95D (outlined below), but the main differences are that it’s not quite as bright and it lacks the Glare Free screen and One Connect Box. You’ll still get excellent Dolby Atmos Object Tracking Lite sound from the S90D, albeit from a smaller 40-watt 2.1 channel system (you should sill consider a soundbar, though), and the S90D caps out at 65 inches in size.

That all being said, both the Samsung S95D and S90D OLEDs are sure to be fantastic TVs (we’ll let you know for sure once we get our hands on them). Both Tizen-driven TVs feature a speedy 144Hz refresh rate for gamers and Samsung’s newest AI-powered enhancements, including the latest NQ4 AI Gen2 processor, 4K AI upscaling, and a new Active Voice Amplifier Pro feature that boosts dialogue and sound effects so you can hear them better in TV shows and movies.

Samsung also announced pricing and availability for its 2024 range of Neo QLED TVs. And as part of a promotion until April 11, 2024, if you preorder one of the new TVs, the company is offering a free 65-inch Samsung TU690T UHD 4K Smart TV.

At press time, Samsung only released pricing for the smallest models in each range, but we will update this post with all the pricing details as soon as we can.

2024 Samsung S95D 4K OLED TV

The 2024 Samsung S95D 4K OLED TV (embargoed image)
Samsung

2024 Samsung S90D 4K OLED TV

The 2024 Samsung S90D 4K OLED TV (embargoed image)
Samsung
Derek Malcolm
Derek Malcolm is a Toronto-based technology journalist, editor, and content specialist whose work has appeared in…
Samsung S95D OLED first look: a reflection on excellence
Samsung S95D OLED

I recently traveled to New Jersey to visit Samsung for an up-close and personal look at the flagship TVs in its 2024 lineup, which includes Samsung’s 8K Neo-QLED and 4K Neo-QLEDs, and the reason we’re here today: the S95D.

The S95D is Samsung’s flagship OLED TV for 2024, and it has been the subject of some consternation for some TV enthusiasts because it has a new anti-glare or anti-reflective screen coating. Is there any merit to that concern? Has it overshadowed how good this TV could actually be thanks to a new 3rd generation QD-OLED panel? Is it any brighter? Should we be excited about this TV?

Read more
Samsung QN90D first look: setting the bar for 2024
Two majestic elk lock horns in a snowy scene shown on a Samsung QN90D.

I recently returned from a visit with Samsung in New Jersey, where I was given some time to spend in four different rooms, each with a different TV from Samsung’s 2024 lineup.

Now, as these kinds of visits tend to go, I get a limited amount of time to spend with each TV, so it’s not as if I could perform a full review. However, since there were so many products at Samsung’s First Look event during CES, we didn’t get to dive into any of the TVs. And while review samples will be on their way shortly, this is the perfect time to learn more about what’s coming from Samsung.

Read more
Samsung’s 2024 Neo QLED TVs are here, and you can preorder them now from $1,200
The 2024 Samsung-QN900D Neo QLED 8K TV.

After getting a glimpse of Samsung’s new TVs at CES 2024 a couple of months back, the time has come for the TV-loving public to finally get their hands on them. Samsung announced today that preorders are now open for its flagship QN900D Neo QLED 8K model and its QN800D sibling, as well as its two new Neo QLED 4K models, the QN90D and QN85D, and its latest The Frame TVs, with prices spanning from $999 to $4,999.

They are available in sizes ranging from the smallest 43-inch QN90D all the way up to a 98-inch version of that model -- all four models also have huge 85-inch options. All of the 2024 Neo QLED TVs share similar features that vary, with the 8K QN900 and the 4K QN90D being the top dogs and benefitting from slightly better specs. Some of those shared specs across the models include:

Read more